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What is SEO? Remember: just because you build it, people will not magically come to your website. Getting websites found with effective search engine optimization is crucial to having your website help achieve your marketing goals. Our experience has also proven that web design and SEO are inextricably tied together in numerous ways. Keywords are a major part of effective …
I am a huge proponent of video as a tool in marketing businesses. Video helps to better communicate the unique values of those businesses in terms of what they have to offer consumers. These new TV Ads were created from long-form SHOWCASE VIDEOS. These are the types of videos that have detailed and lasting communication value. We always recommend amassing …
It is crucial to get noticed at trade shows and selling events. There are a ton of innovative and creative ways to make lasting impressions in competitive selling situations. We suggest Turning up the Brand Volume. Here’s some of what we have been up to. Turning up the Brand Volume Sales displays, event banner and flags, video production and brand …
One of the hottest trends we have experienced recently in internet and website marketing is the incredibly productive growth of Video. Marketing your business with Video is no longer a niche activity for businesses and consumers – – online video has gone mainstream in a big way. Marketing via video is currently transcending devices – desktop, tablet, mobile – and, …
A client asked the other day to explain the value of LinkedIN Company pages. I was so enthralled by the words I wrote, I decided it was a decent blog post. Some sources claim LinkedIN has well over 200 million worldwide members. Other research sources claim the United States alone has nearly 85 million of those users (November 2013) and …
Relevant Social Content is more important than links. In Google’s most recent Penguin update, their weighing priorities place a whole lot less emphasis on links. Google now seems to believe that if you promote content with social media it is more indicative of relevant content and less likely to be faked. Apparently, these social links are thought to be harder …
